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"The Everyday Style Method: How To Find Your Style Again

  • Writer: Lucy Akram
    Lucy Akram
  • May 10
  • 4 min read

Welcome to The Everyday Style Method


I started The Everyday Style Method because I felt truly lost in my self-image.


I had always been confident in getting dressed and feeling “like me.” But approaching 40, giving birth to my third son, and having a mini midlife crisis made me do the unthinkable — I started wearing sweatpants. On repeat.


Now don’t get me wrong, there’s a time and place for sweatpants. But if you’re wearing them because you feel uninspired or unsure how to show up, I promise you — it’s a sign you’ve given up on yourself, as Karl Lagerfeld so famously once said.



The Disappearing Act


I didn’t feel empowered. I didn’t feel cute. I felt safe. Because they made me feel invisible.


And that’s what I was doing — disappearing. I spent the next two years willingly being invisible, until one day I knew: enough was enough.


It felt like waking up from a coma and having no memory of who I was before. I’d hit midlife, had a baby, and completely lost my sense of self. I knew I wanted to feel seen again — as a woman in her own right. But I had absolutely no idea where to start.



The Messy Middle: Three Bonkers Phases of Reclaiming My Style


Phase One: Dress Like the Influencers


This stage was reckless.


They were wearing blazers, so I went out and bought myself a beautiful one that nearly ate up my whole budget. And make no bones about it — it was great. Only it wasn’t practical at all. It felt restrictive. Like I was in a straightjacket.


And that’s a dangerous look when you’re a sleep-deprived mother on the edge.


Worse, it was so far removed from my real life. It made me sad. I wasn’t a boss babe — despite having the outfit. I was just a stay-at-home mum, cleaning the loo in a shirt and blazer.



Phase Two: Go Bold or Go Home


This phase was better… but louder.


I started dressing for my actual lifestyle — investing in staples like T-shirts, jeans, and trousers. But I decided that if I was going basic, I’d balance it out with statements — bold colours, clashing prints, bright lipstick.


I convinced myself it made me look younger, fresher, more alive. In reality, I looked awful. The colours were overpowering. That led to dying my hair nearly jet black, then pairing it with bright red or pink lipstick.


I must have looked like Morticia Addams and Joseph and his Technicolor Dreamcoat’s love child — and if they were to have one, I would’ve got the part.



Phase Three: Finding My Sweet Spot


This was it — the sweet spot. The moment I stopped looking out there and started looking inward.


I borrowed the idea from Phase One — to lean into the woman I wanted to become — but this time, instead of looking to influencers, I looked to myself. Because I am her. I just hadn’t been listening.


I also took a lesson from Phase Two — I kept the basics, but made them work for me. I refined my wardrobe around my own palette, and began dressing in alignment with my style personality, not someone else’s.


This is when things started to click. I felt more like myself — not the version of me from ten years ago, and not someone I followed online. Me — as I was, and as I was continuing to become.



Learning, Always


As an INFJ personality type, I love to learn. And I don’t do things halfway. So it felt only natural to go all-in and become a fully fledged Style Coach, so I could help other woman solve the problem of 'how to find your style again.'


I would have loved to work with a stylist… but I don’t like being told what to do. I’m introverted and, to be honest, a bit of a control freak. I wanted something on my terms — and there was nothing out there that felt like the right fit.


I was paying for coaching memberships that gave me monthly workbooks, and one day it hit me:

What if there was a style experience like that?

Something you could work through in your own time, around your own life — offering everything a traditional stylist might, but with a gentler, more reflective approach?


And that’s when the idea was born.



Introducing The Everyday Style Method


I studied for a Style Coaching Diploma, joined the International Institute for Style Coaches, and began building what I wish had existed when I needed it most.


I share all of this because I want you to know: I get it. I’ve been there. In that space where you no longer feel quite like yourself — unsure how to get dressed, unsure how to show up.


And that’s exactly who I created this for.


This isn’t for the woman who wants to dress like an influencer.

It’s not for the woman trying to be who she was ten years ago.


It’s for the woman standing in front of the mirror now. The one who wants to feel like herself again — stylish, comfortable, powerful, and visible in her own quiet, confident way.


The Everyday Style Method by Lucy Akram logo
The Everyday Style Method by Lucy Akram


What I Hope You Take From This


Style is not about impressing others. It’s about reconnecting with yourself.


If you’ve been feeling invisible, unsure, or stuck in a wardrobe that doesn’t reflect the woman you are now — please know, you’re not alone. You don’t need to chase trends or erase your past self. You just need a path back to you.



Style Shouldn’t Hold You Back


At its worst, style should feel neutral.

At its best, it should make you feel empowered — like you bring something special into every room you enter, even if it’s just a quiet glimmer.


You deserve to feel seen.



Ready to Reconnect with Your Style?


If this resonated with you, I’d love to invite you to explore The Everyday Style Method.

You can [join the email list], [book a clarity call], or just keep reading — whatever feels right for where you are.


However you begin, I’m so glad you’re here.



 
 
 

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